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  • How To: Understanding Coaching

How To Understand Coaching and Choose the Right Coach for You

Coaching is a collaborative process designed to support you and your family in meeting everyday challenges. Use the sections in this guide to learn more about coaching and choose the right coach to work with your family.


What is Coaching?

Learn what coaching is, what it isn't — and what to do if you need something more. Read more.

What Do Coaches Do?

Understand what happens when working with a coach. Read more.

How Do I Choose a Coach?

Discover questions you can ask to find the best fit for your family. Read more.

What is Coaching?

Good coaching is goal-directed, present-oriented and solutions-focused. 

Goal-Directed

Coaching helps you to focus on a goal you want to achieve. Some examples of goals that families work on with coaches include:

    • Managing behavior challenges (tantrums, defiance, sibling conflict)
    • Supporting school transitions (kindergarten, elementary, starting special education)
    • Scaffolding school skills (homework, behavior, organization)
    • Building social-emotional skills in kids (friendships, coping skills)
    • Navigating family stressors (work–life balance, divorce, caregiving for children with disabilities)
    • Creating support networks (identifying community resources, peer groups)

Present-Oriented

Coaches help you identify what’s getting in the way and explore practical ways forward. While past choices may be discussed, the focus is on solutions you can use right now.

Solutions-Focused

Coaches partner with you to discover your strengths, build practical skills, and stay accountable so you remain on track.

Coaches cannot diagnose mental health conditions, and coaching is not a substitute for therapy, medical care or crisis intervention. Many coaches work alongside mental health professionals, schools or other providers.

As part of a team, coaches can provide real-time support while other professionals identify and treat underlying concerns.

Team Member Role
Primary Care Provider (PCP) Your child’s PCP can identify medical concerns and screen for common mental health issues. For more on how a PCP can help, see our Getting Started guide.
Mental Health Provider These professionals can diagnose and treat mental health concerns like anxiety, ADHD or autism. For more on how Mental Health Providers help, see our guide to Choosing a Mental Health Provider.
School When children struggle in school, special education services can help with accommodations and different ways to learn. For information on how to get started with special education, see our guide to Understanding the Special Education Process.
Parent Training Program Parent Training Programs give you evidence-based tools to better support your child at home and in the community. Many of these programs have a coaching component, but unlike coaching, these programs tend to move through a structured curriculum.
Coach Coaching focuses on finding solutions to immediate goals. Good coaches will often draw upon support from other members of your team to help you accomplish your goals. For more on how coaching works, see the next section.

What Do Coaches Do?

Depending on your needs and your coach’s philosophy, you may work through some or all of these steps:

In the beginning, your coach will spend time getting to know you (and your family, depending on your concern). Some of the things you and your coach may explore include:

  • Your values and preferences
  • Family dynamics
  • Strengths and needs
  • Resources – including other members of your team (mental health providers, educators, etc.)

Pairing helps your coach understand what you need from the relationship so they can support you. This period is also an opportunity for you and your coach to define the scope and boundaries of your relationship.

Together, you’ll identify challenges, break them down into smaller pieces, prioritize, and decide which ones coaching can address. Because children grow quickly, you may revisit this stage throughout your work.


Using what they’ve learned about your family, your coach will help set goals that are realistic and aligned with your values and strengths. Goals can be adjusted as circumstances change.


Your coach may provide both education (e.g., developmental stages, brain science) and skill-building (e.g., modeling, role playing, rehearsing) so you feel prepared to meet your goals.


As you move toward your goals, your coach will help you to stay accountable. While coaching can’t replace therapy, your coach can also provide support and validation as you process feelings related to your experience. Your coach will also help you to reflect on your path – are the changes what you expected? What other routes could you take to reach your goals? Have you reached a goal? How will you celebrate?


Questions to Ask

Choosing a coach to work with your family is personal and often relies on a good fit. These questions can help you to interview candidates:

  1. Are you certified in a particular model or by a coaching organization?
  2. What coaching model do you use? What is the core philosophy?
  3. How many years have you been a coach?
  4. Do you have experience in any niches or specialties (for example, ADHD, sleep, attachment, etc.)?
  5. Who do you work with—parents, children, or whole families?
  6. What is your policy for collaborating with other professionals? The school?
  7. How will we meet (virtual, in-person)?
  8. How often will we meet and for how long?
  9. How do you measure progress?
  10. How do you support parents in taking care of themselves, too?
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